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JFK CZ (381)

2015-10-08 23:00

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Seriously what is the point in brands that use only badge engineered cars...
I mean, there is lot of component sharing in today world, but these are literally cars with different badge and mask. Eagle, Geo, Merkur, ZAZ (nowadays), Vauxhall/Opel (but the coolest vehicle from Vauxhall (Holden) VXR8 isnt for continental europe)...

Desscythe17 UK (8485)

2015-10-08 23:18

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JFK wrote Seriously what is the point in brands that use only badge engineered cars...
I mean, there is lot of component sharing in today world, but these are literally cars with different badge and mask. Eagle, Geo, Merkur, ZAZ (nowadays), Vauxhall/Opel (but the coolest vehicle from Vauxhall (Holden) VXR8 isnt for continental europe)...

In many cases it has to do with location and distribution. Vauxhall was an original automaker back in the day, but was purchased by General Motors in 1925, and has slowly been replaced by a "global brand". The only reason it isn't called Opel, Holden or Chevrolet is because the British have certain feelings when they hear Vauxhall. Same goes for Holden and Opel of course.

Eagle is a sad story as it was the remains from AMC bought by Chrysler. AMC at this point was nothing more than rebadged Renaults because their alliance seemed to be more profitable than (read: didn't cost as much as) producing own cars.
Eagle has some interesting cars, the Eagle Vision was an advanced car for its time, but due to a lack of marketing for the Eagle brand, was overshadowed by its cousins (who were actually based off of the Vision), the Dodge Intrepid and Chrysler Concorde.
The Eagle Talon also seems to have made an impression on the American market, as it is often preferred over its more famous cousin, the Mitsubishi Eclipse.
The Eagle brand was supposed to sell Mitsubishis until it had enough brand recognition to build its own car, but it didn't work as planned and Chrysler decided to kill Eagle. (And the only planned original Eagle became the Chrysler 300M).

Geo was made by General Motors to sell small economy cars they didn't want to sell under the Chevrolet brand, but that market wasn't popular for long in the United States. It also didn't help that Suzuki AND Isuzu sold the same cars on the American market.

Merkur was a sad attempt by Ford to make European Fords popular in America, which didn't work, because they were meant for the European market (duh).

Of course, ZAZ is not a brand I know about, but I believe it has to do with producing locally in Ukraine.

-- Last edit: 2015-10-08 23:20:31

carcrasher88 US (13)

2015-10-09 04:26

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Don't forget Scion, which is pretty much all badge engineered models...well, technically just rebadged, but that still counts..., with the exception of one.

The xB was first a rebadged bB, then a rebadged Corolla Rumion, the xA and xD were rebadged ists, the FR-S is a rebadged GT86/86, the iQ was literally the Toyota iQ with a Scion badge and NO change in nameplate, the iM is a rebadged Auris, and the iA is a rebadged Mazda2 sedan.

The one exception is the tC, which is not a rebadged Toyota, but rather rebadged AS a Toyota, the Zelas.

Desscythe17 UK (8485)

2015-10-09 08:49

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carcrasher88 wrote Don't forget Scion, which is pretty much all badge engineered models...well, technically just rebadged, but that still counts..., with the exception of one.

The xB was first a rebadged bB, then a rebadged Corolla Rumion, the xA and xD were rebadged ists, the FR-S is a rebadged GT86/86, the iQ was literally the Toyota iQ with a Scion badge and NO change in nameplate, the iM is a rebadged Auris, and the iA is a rebadged Mazda2 sedan.

The one exception is the tC, which is not a rebadged Toyota, but rather rebadged AS a Toyota, the Zelas.

At least the Scion models weren't sold on the same market under another brand. For the American market they were all unique to Scion. (Except for the FR-S, as it's sold as a Subaru)

I could start a rant about how Audi, Skoda and Seat are mostly rebadged Volkswagens, but it's a slightly different story as the exteriors are mostly different.

JFK CZ (381)

2015-10-09 17:01

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Desscythe17 wrote
I could start a rant about how Audi, Skoda and Seat are mostly rebadged Volkswagens, but it's a slightly different story as the exteriors are mostly different.

Apart from that greedy germans are keeping their inovative stuff in VWs, because Skoda wins lot of comparsion tests, even if it is from Protektorat Böhmen und Mähren (sorry if anyone german is offended). By the way, I should do the S120 thing tomorrow.

Interesting responses. I love that they are no trollers on this site, but adult (or with adult manners) people. Great to talk about various car related things.

Desscythe17 UK (8485)

2015-10-09 18:05

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JFK wrote
Apart from that greedy germans are keeping their inovative stuff in VWs, because Skoda wins lot of comparsion tests, even if it is from Protektorat Böhmen und Mähren (sorry if anyone german is offended). By the way, I should do the S120 thing tomorrow.

Interesting responses. I love that they are no trollers on this site, but adult (or with adult manners) people. Great to talk about various car related things.

I didn't get your Protektorat thing, but then I don't know a lot about Germany or German cars. I do get that the Volkswagen Group works in strange ways. Seat is a joke for example.

Skoda has nice affordable cars, but isn't used to its full potential in my opinion. I'm still pissed they never built the Tudor concept into a production car. And that they used the Rapid name on a boring small 5-dr hatchback.

Volkswagen has to be the weirdest, the Phaeton is sold in Europe for some reason, even though only the Chinese buy it, and the very interesting Volkswagen W12 Nardo concept was dropped in favor of the (in my opnion less exciting) Audi R8.

JFK CZ (381)

2015-10-09 18:23

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Desscythe17 wrote
I didn't get your Protektorat thing, but then I don't know a lot about Germany or German cars. I do get that the Volkswagen Group works in strange ways. Seat is a joke for example.

Skoda has nice affordable cars, but isn't used to its full potential in my opinion. I'm still pissed they never built the Tudor concept into a production car. And that they used the Rapid name on a boring small 5-dr hatchback.

Volkswagen has to be the weirdest, the Phaeton is sold in Europe for some reason, even though only the Chinese buy it, and the very interesting Volkswagen W12 Nardo concept was dropped in favor of the (in my opnion less exciting) Audi R8.

Protektorat Böhmen und Mahren was a name of German annexation of Czech country in 1938. Nazis thought that they are supermens and so the VW group is acting with their cars, even if you must pay lot of money for every silly little equipment.

I am all up for Seat. I never liked their cars from 90s and 00s, but nowadays they look pretty neat with this sporty design and that is finally a reason to have Seat.

Skoda is getting better and better too (after IMHO odd 00s cars), but everyone is annoyed that they are not making any sports cars. So you are not alone. and there is quite a heritage of sport Skodas to choose from.

Volkswagen is doing trial and error method a lot. Sadly, if it will not work, VW is just sucking money from more profitable brands, and they are giving nothing vice versa.

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