2011-2015 Mitsubishi Lancer




Origin: JP Japan

Class: Sedan

Chassis: CY

Mk 2

Advertising


Comments

Author Message


NL Desscythe17

2015-10-01 17:22
JFK wrote

Well USA is (at least in the eyes of eastern coutries) area with tougher requiments.

Yes exactly, and expectations are completely different as well. In the US, if a car stays the same for too long (and especially in a highly competitive sedan segment), people won't buy it anymore because they know they can get something better, and are willing to pay for it. In India on the other hand, people want a car they can afford with some basic options. As most people there will never buy a fully equipped car, it's not necessary to keep updating a car.

What Mitsubishi did with the Lancer is a strange move. It doesn't seem the right market for such an action (especially if you consider the Lancer has disappeared from the Japanese market, where something like this occurs more often), and it wasn't that popular compared to its competition anyway.

Of course, I have no actual experience with American or Indian consumers, but I'm just judging on the basis of key trends for those markets.


QA JFK

2015-10-01 16:37
carcrasher88 wrote
Well, when you consider the Russians, Indians, and Chinese have been getting decades out of older car designs, anything's possible with just the right amount of updating.

Well USA is (at least in the eyes of eastern coutries) area with tougher requiments. In Russia, you need to have tough car (as I say, every soviet car is more or less suitable for off-roading) with no eletrical gadgets, So what you would update, when you have cheap car that can ride on 76 octane petrol with lot of spare parts and easy to repair... That is why are eastern new car markets filled with slightly or not at all updated vehicles that run production more than 15 years.

But europeans see USA as a country that proably needs modern cars with newest and coolest gadgets. That is proably why Desscythe17 was curious about the fact that car this old is still slightly facelifted than replaced by new model. But yes, it is fact that USA is a country that was able to produce sport car with solid rear axle in 21st century, and not that much things objectively changed in US market.
US carcrasher88

2015-10-01 02:46
Well, when you consider the Russians, Indians, and Chinese have been getting decades out of older car designs, anything's possible with just the right amount of updating.

Plus, most auto journalists consider the Mirage to be a car from the 90's in a modern world that is actually selling decently, so why not?


NL Desscythe17

2015-09-30 20:50
If you believe it, the Lancer has been facelifted for the US-market for 2016. They seem to think they can get even more out of a 8 year old car.


FR Rinspeed

2015-09-28 22:08
Desscythe17 wrote

It's a bit more than a week, but could you change it?

done


NL Desscythe17

2015-09-28 21:09
Rinspeed wrote

yes but i can't now, i was in holiday, not in my home. Tell me in one week if i don't remember it

It's a bit more than a week, but could you change it?


FR Rinspeed

2015-04-27 17:46
Desscythe17 wrote
I can't add that this is the 5th generation Lancer, as it changes it to "Evolution V". Could this be changed in the programming?

yes but i can't now, i was in holiday, not in my home. Tell me in one week if i don't remember it


NL Desscythe17

2015-04-27 17:40
I can't add that this is the 5th generation Lancer, as it changes it to "Evolution V". Could this be changed in the programming?

Add a comment

You must login to post comments...